Mobility is a basic human need. Digitization supports us in this, ensuring the mobility of people,
goods and data in a more intelligent and sustainable way – as the basis for our prosperity,
our quality of life and our personal autonomy.”

Dr. oec. Hans-Peter Kleebinder, independent expert for #SMARTMobility #SMARTCities #MaaS

Who is Hans-Peter Kleebinder?

Hans-Peter Kleebinder is an independent expert for mobility (#SMARTMobility, #SMARTCities, #MAAS), brand, social media and influencer management with 24 years of experience in sales, marketing, communication and customer support at BMW, MINI and Audi in front of and with customers and fans.

His topics

#SMARTMobility #SMARTCities #MaaS #CHINA

#Transport #Traffic #eMobility #Dieselgate #Mobilityplan #AutomotiveIndustry

#AutonomousMobility #MICROMobility #AIRMobility #CustomerDrivenMobility #Blockchain&Mobility
  • How do we live, work and move in the future? 
  • Which technologies will become important and what does this mean for people?
  • How do SMARTMobility and SMARTCities influence our economy and our quality of life & autonomy?

His theses

  • (Our) mobility is a basic need. Mobility must not become a privilege.
  • We have a mobility problem, not a diesel one. Driving bans are wrong & ineffective
  • The Dieselgate was a wake-up call for VW and a great opportunity for customer enthusiasm.
  • Can the German car industry still be saved? Who are the new mobility players?
  • How do we manage the traffic turnaround? What does the mobility plan for the future look like?
  • In the future, it will be about the mobility of people, goods and data.
  • Digitalization is the basis for and forces companies to radically focus on their customers. 
  • The days when the car was a status symbol at the front door are passing.


Recent publications

Zukunftsforum 2018: Designing Digital Cities

On May 16, 2018, the University of Applied Sciences Fresenius Munich presented and discussed the topic "Designing Digital Cities" for the first time together with the Academy for Fashion and Design AMD at the Zukunfts Forum (Future Forum) 2018: …

Dates this month (public)

What the market says

With his visionary impulse keynote “Social Media: Changing the Rules of Sales and Marketing”, Hans-Peter Kleebinder gave us valuable thought and action impulses at “ProSiebenSat.1 Marketing CAMPUS. His shoulder-gaze from practical experience in the automotive industry, his strategic derivations and recommendations for action have inspired our team”.

Oliver KempferHead of Brand Management, ProSiebenSat.1

Hans-Peter has accompanied and supported me as a founder and entrepreneur since the start of my company in 2002. With his expertise in brand development, digitalization and market development, he has helped shape the success of our brand.

Hans TaubenbergerFounder & CEO of Toni Sailer Sports